Brand worlds impossible
to ignore.
Freelance Creative Director bringing art, imagination, and extraordinary people together.
4x Cannes Lions
→
4x D&AD Pencils
→
3x Webbys
→
2x Vimeo Staff Picks
→
4x Cannes Lions → 4x D&AD Pencils → 3x Webbys → 2x Vimeo Staff Picks →
Squarespace
Making technology feel a little more human.
Shaping the editorial direction, visual language and recurring stories around the people powering the internet, bringing art direction, motion and social content together into a recognisable creative world.
Givenchy
Elegance with an unexpected twist.
Defining a distinctive motion language for Givenchy Beauty’s digital flagship, translating the brand’s elegance into movement, interaction and moments of discovery.
Vogue
Looking Back with Pride.
Shaping a bold visual identity celebrating queer culture, history and expression, bringing art direction and motion together through a distinctive editorial point of view.
OpenAI
Building the creative engine behind the stories.
Developing shared motion principles, creative workflows and a consistent visual language, helping teams turn ambitious ideas into storytelling across global markets.
Nike
Where Sport Meets Culture.
Developing concepts and setting the art direction across football, training and fashion, connecting each story’s personality and visual expression to the wider world of Nike.
Knicks
The Crossover.
Life after the final buzzer. Shaping the creative direction and editorial approach for The Crossover, revealing basketball legends’ next chapters as entrepreneurs, creators and cultural figures beyond the game.
Beats
A little rhythm. A lot of attitude.
Defining a motion language inspired by spinning vinyl and turntable culture, translating the physical energy of music into a recognisable set of digital behaviours.
A little coffee. A whole lot of culture.
Shaping a shared visual direction across major campaigns and everyday social content, bringing art direction, design and motion together around a playful, unmistakable brand personality.
Dunkin’
J.P. Morgan
A different kind of wealth story.
Shaping an editorial world around the people, passions and ambitions behind the numbers, bringing a contemporary visual perspective to how the brand tells stories about wealth.
Oprah
The conversation doesn't end when the credits roll.
Shaping an ongoing social and editorial world beyond the show, developing stories and participatory formats that gave audiences a reason to keep talking.
A little less scrolling. A lot more creating.
Shaping playful concepts and education-led storytelling for Instagram Stories, bringing creative direction and art direction together to help people discover what they could make.
Samsung
Technology in the hands of creators.
Shaping the creative direction for creator-led YouTube storytelling, connecting individual personalities and perspectives with a shared ambition to show what technology makes possible.
Vice
A little louder. A lot less ordinary.
Shaping a distinctive visual attitude through art direction, motion and editorial design, carrying the irreverence and restless energy of youth culture across the work.
The moments that bring the world together.
Shaping the art direction and editorial of digital experiences around Year in Search, the Super Bowl and the World Cup, giving each cultural moment its own visual expression.
The Rumble
Method
01
Find
The Feeling
The best ideas make you feel something. Turning insight into imagination, finding the emotion, story and creative expression that make a brand impossible to ignore.
02
Design
The world
This is where imagination takes shape. Bringing together art, storytelling, design and extraordinary people to create worlds you can see, feel and become part of.
03
Keep
It Moving
Great ideas should have a life beyond the launch. Blending human imagination with smart systems and emerging technology to help creative worlds grow, evolve and take on a life of their own.
Creative
Leadership
Rebecca Rumble is an award-winning freelance Creative Director with an eye for the big picture and the smallest details.
She brings together brilliant minds, different perspectives and a shared sense of possibility to create ambitious work for brands including Nike, Instagram, Squarespace, Givenchy and OpenAI.
