I’m Rebecca Rumble (and yes, it’s my real name)—a Senior Creative Director, filmmaker, and designer with a talent for turning brands into cultural moments online through content and community. I thrive on creating work that breaks through the noise and holds attention—delivering ideas that entertain, inspire, and drive real growth. From cinematic spots, to social posts, to memes and short docs, I know what it takes to build audience and brand loyalty through cultural relavance.

Over the years, my work has been recognized with D&ADs, Webbys, Cannes Lions, Vimeo Staff Picks, and a spot on Campaign’s 30 Under 30. I’ve led award-winning teams and created unforgettable campaigns for brands like Instagram, Google, Dunkin', Nike, Beats, Squarespace and Apple.

At R/GA, I redefined the agency’s approach to social media while running the in-house Content Studio, building scalable creative teams, and earning the trust of world-class clients.

Some of my favorite career moments?

🏆 Reviving Oprah’s Book Club on social media by utilizing community created content that grew the audience to nearly 1M organically, through viral and highly engaging conversational content.

🏆 Directing Instagram’s most successful Stories campaign with 80% product conversion rate.

🏆Winning a Webby for Squarespace’s standout social

But my goal isn’t just to make campaigns—I’m here to shape the future of brand storytelling. Whether it’s creating scroll-stopping content, building an audience from scratch, or bringing bold ideas to life, I’m all in.

Core Expertise

• Brand Cultural Relevancy
• Content development & execution
• Social-first campaigns & content strategies
• Short-form narrative & branded content
• Building scalable creative-maker teams
• Creators & Influencers Partnerships
• Brand Co-creation


Outside of work, my passion for community and creativity continues. I host Les Wine, a Queer night that blends music and local winemakers, and I’m a member of the Cookbook Collective, where creatives and artists come together to celebrate a shared love of cooking.