About

I’m Rebecca Rumble (yes, it’s my real name)—a Senior Creative Director, filmmaker, and designer with a talent for turning brands into cultural moments online through content and community. I thrive on creating work that breaks through the noise and holds attention—delivering ideas that entertain, inspire, and drive real growth. From cinematic spots, to social posts, to viral memes and short docs, I know what it takes to build audiences and earn media the right way.

Over the years, my work has been recognized with D&ADs, Webbys, Cannes Lions, Vimeo Staff Picks, and a spot on Campaign’s 30 Under 30. I’ve led award-winning teams and created unforgettable campaigns for brands like Google, Nike, Beats, and Apple.

At R/GA, I redefined the agency’s approach to social media while running the Content Studio, building scalable creative teams, and earning the trust of world-class clients.

Some of my favorite career moments?

🏆Reviving Oprah’s Book Club on social media by utilizing community created content that grew the audience to nearly 1M organically, through viral and highly engaging conversational content.

🏆 Directing Instagram’s most successful Stories campaign with 80% product conversion rate.

🏆Winning a Webby for Squarespace’s standout social

But my goal isn’t just to make campaigns—I’m here to shape the future of brand storytelling. Whether it’s creating scroll-stopping content, building an audience from scratch, or bringing bold ideas to life, I’m all in.

Core Expertise

• Turning brands into cultural moments online
• Creative concept development & execution
• Social-first campaigns & content strategies
• Short-form narrative & branded content
• Building scalable creative-maker teams
• Brand Co-creation, Creators & influencers