BEATS MUSIC

Crafted the brand motion for Beats Music, drawing inspiration from the world of spinning vinyl and record stores. This approach rethinks the user experience by transforming the brand design into a fun and playful interactive identity.

The motion elements reflect the dynamic energy of music, evoking a sense of nostalgia while engaging users in a fresh and modern way.

By incorporating visual cues that resonate with music lovers, we created an immersive experience that enhances the overall connection to the Beats brand, inviting users to explore and enjoy music in a new light.